13 March 2019 at 12:29 BST

Baker McKenzie taps InTapp

Baker McKenzie selects Intapp's DealCloud CRM platform to manage client development activities and help achieve growth objectives.

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The deal is Intapp's largest to date and expands Baker McKenzie’s footprint with its client lifecycle platform. The firm has already adopted Intapp's platform for new business intake, conflicts management, time recording, confidentiality management, workflow and data integration.

Early adopters

Jason Marty, global chief operating officer at Baker McKenzie, said ‘at Baker McKenzie we have always been early adopters of new technology and in these times, remaining at the front of the industry is paramount. By adding Intapp's DealCloud CRM solution to our existing platform, we aim to transform how we support our clients and how we work together as a Firm.’ Dan Surowiec, the firm's chief information officer, added ‘a key reason for our decision to choose DealCloud is its purpose-built architecture. Traditional CRM platforms are based on the sales department pipeline model, which doesn’t align with the way leading law firms like Baker McKenzie operate to develop client relationships. With DealCloud, we will have a solution built specifically for our needs giving a single, all-encompassing view of clients, people networks, and prospects.’

Validation

Dan Tacone, president at Intapp, said ‘we couldn't be more excited to expand our relationship with Baker McKenzie. This is exactly the kind of use case we anticipated when we acquired DealCloud last year. Adding its client development capabilities to our Professional Services Platform bolsters our vision of creating an industry-vertical cloud, and this deal validates it. Best of all, Baker McKenzie’s wide use of our technology supports mission-critical activities across their entire client and client development lifecycle.’

 
   
 
 
 

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