The SeedLegals platform allows start-ups and investors to negotiate, sign and close their deal in minutes from any connected device, reducing the time and cost to complete the investment process by up to 90 per cent. The platform is said to reduce the time of doing a funding round from the three month industry average to a matter of days by integrating every component of a funding round into an automated process. And the proof is in the pudding with SeedLegals just closing its funding round using its own own platform.

‘Game-changer for the corporate legal world’

Tim Bird, a partner in the corporate team which led the initiative, said: ‘SeedLegals is an efficient and cost-effective way for start-ups to manage their legal documentation.  At Fieldfisher we know the sector is changing, and we need  to adapt to provide clients with the best and most effective tools, as such, we are always looking at news ways to innovate.  When I saw the product in action, I knew it was something that would be of great value to clients and it made sense for us to invest in the platform.  As the developer of iPlayer, Anthony knows how digital works and what audiences want, I think this is a game-changer for the corporate legal world.’

Technology is a disrupter

Founder and CEO of SeedLegals Anthony Rose added: ‘SeedLegals is looking to change the way the corporate legal market operates.  Technology has always been a disrupter and we hope that our platform will do this for start-ups and their legal document needs.  We are delighted that Fieldfisher saw the potential with the platform.  This is just the first stage, and we are looking to develop it to cover other areas of law as well.  We are excited  to be working with Fieldfisher to develop this further.’

London-based

London-based SeedLegals was founded in September 2016 by serial entrepreneur and ex-head of BBC iPlayer Anthony Rose, and prolific investor Laurent Laffy whose investments include Lastminute.com, Graze and LoveFilm.