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Professor Malcolm McDonald


Professor Malcolm McDonald MA( Oxon) MSc PhD D.Litt DSc, is Emeritus Professor, Cranfield University School of Management.


Book Review: Professional Services Marketing Handbook

The world of professional services marketing has had little coverage. But, says Professor Malcolm McDonald, this books fills the gaps.....


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Around the house

This week's round-up finds NFL team Carolina Panthers and the ITV network looking for new general counsel, while others source internally.