Jane J. Li is a Senior Associate in the Intellectual Property & Technology team based in DLA Piper's Hong Kong office. She handles both contentious and non-contentious IP work in China and Hong Kong. Jane’s expertise lies in global trade mark portfolio management, trade mark prosecution, anti-counterfeiting and enforcement of IP rights, domain name disputes and transactional IP matters. She also advises clients on advertising law and brand strategy. Jane works with clients in a diverse range of industries including finance, fashion & beauty, hospitality, food & beverage, retail and technology. Jane speaks fluent English, Cantonese and Mandarin.