Viviana is a Doctor in Veterinary Medicine and Technology. Senior Associate at Cervieri Monsuárez and Director of the Regulatory Affairs Department. International Master in Food Technology from the Faculty of Agronomy of the University of Buenos Aires - FAUBA and the University of Parma, Italy. Specialization in Food from Obihiro University, Hokkaido, Japan. Specialization in “Sustainable Development Program” at UCU Business School. Member of DERES and Coordinator of the DERES Environmental Working Group. She has extensive experience in cannabis industry, quality issues, pharmaceutical and food regulatory affairs, food technology and animal production (farm and industry). She is a consultant and advisor to companies belonging to the Pharmaceutical, Cosmetics, Food and Beverage, Animal Production and Agricultural sectors.
This second edition offers updated guidance on protecting brands against counterfeiting and the grey market, covering relevant legislation, enforcement measures and cross-border strategies in key jurisdictions around the world. Industry experts also address how rights owners can leverage advancement...