Yunze LIAN is founder and head of Jadong IP Law Firm. He started his legal practice in 1982 and worked for 14 years with CCPIT. He has practiced in the IP field for 36 years and is recognized as an IP expert both by the international brand owners he represents and by the IP community in general. He is a frequent speaker at many international conferences and a panelist for several domain name dispute resolution centers. He is a committee member of the INTA Internet Committee, ECTA Internet Committee, MARQUES China Team and Trademark Committee of AIPPI China Group. He regularly receives awards from a variety of legal publications, like MIP, WTR, Chambers Asia-Pacific, Asia Law, Asia IP, Expert Guides. He writes extensively in many international publications circulated in European countries.