In a joint announcement, LexisNexis® Legal & Professional, part of Reed Elsevier, and Internet Brands®, have made public plans to bring together 'the strengths of the LexisNexis® Martindale-Hubbell® internet marketing solutions business, including the leading Lawyers.com consumer website, with Internet Brands’ leading online marketing services for lawyers through its Nolo legal division'.
Digital marketing
Mike Walsh, CEO of LexisNexis Legal & Professional, said: 'This partnership will enhance the range of digital marketing offerings available and significantly improve the speed, efficiency and effectiveness with which lawyers can reach potential clients. Through this joint venture, we will have a powerful combination of some of the leading brands in the legal space with Internet Brand’s unparalleled expertise in online marketing solutions.'
Headquartered in El Segundo, California, Internet Brands is a new media company that operates online media, community, and e-commerce websites in vertical markets. It 'also develops and licenses Internet software, social media applications, and professional online marketing solutions'.
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