Law firms beef up intelligence function

May, 27 2014

Firms including Fox Rothschild and Duane Morris in the US are changing their approach to research in order to create well-used business and competitive intelligence teams.

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Mark Messing, chief marketing officer of Duane Morris, said: ‘The most important thing from my perspective is to make our work actionable. Before, there was a tendency by people, many who were ex-librarians, to be faithful compilers of telephone books.’ There are ten analysts in the team at 550-lawyer firm Fox Rothschild. Source: Pittsburgh Post-Gazette

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Law firms beef up intelligence function

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