Commentary
A video strategy for the modern law firm
To thrive in the 'age of distinctiveness', law firms must create an interlaced video ecosystem, writes Tin Pan's Ed Blum
The hallucination epidemic: why AI risk and reputation now arrive together for law firms
Senior lawyers must take responsibility for AI verification to reduce regulatory risk, write Byfield co-managing director Michael Evans and Kingsley Napley partner Julie Norris
AI and luxury brands in Brazil: when algorithmic creativity meets the regulatory vacuum
Stocche Forbes lawyers Thiago Porto Ribeiro, Mateus Lino Ferreira and Felipe Faria Savassi Stehling analyse the impacts of using AI tools in the creation of luxury products and how technology amplifies counterfeiting risks
Private equity and UK legal: the regional squeeze – scale without substance
Adil Taha of advisory firm Taha & Co provides a data-backed view of the investment challenges for private equity firms in the UK’s regional legal market
The market is already talking about you. Are you listening?
Law firms should take intentional steps to shape their brand perception or risk the market shaping it for them, writes Vinson & Elkins’ chief communication officer Allan Schoenberg
Directory rankings: what’s really changed in the last decade and what happens next
Firms that succeed with legal directory rankings are those that treat submissions as a year round process, not a last minute scramble, writes AKH Legal Consulting’s Alex Holtum
Cyber: protecting the brand, not just the bag
Pinsent Masons’ lawyers Ellie Ludlam and Harriet McCarthy explore the growing risk and complicated consequences of cyber attacks in the luxury sector
The hidden cost of removing the APAC general counsel
Without a dedicated regional GC, global organisations risk creating gaps in their APAC legal coverage, writes Major Lindsey & Africa partner Olivia Seet
Anthropic’s expansion of legal AI tools is good for lawyers, experts say
The 12 new legal tools in the Claude AI software that can connect to 20 legaltech suppliers are described as an ‘inflection point’ for legaltech market
How law firm leaders can balance legacy and innovation in a transforming legal market
Embracing AI and supporting associates to carve out individualised career paths are crucial writes Merrick Benn, Womble Bond Dickinson's US chair and CEO
Mango at the Met: fruit, fashion and IP
Remfry & Sagar’s Bisman Kaur examines the IP protections available when fine art crosses into fashion
How commercially-minded lawyers can enhance deal-making and get more sales contracts over the line
Mark Sherwood-Edwards discusses the thinking behind his book The Sales-Side Lawyer and how lawyers can improve their sales-contracting skills
What the most successful rainmakers know about building a practice
Farone Advisors’ Deborah Farone highlights three key themes from her recent book about how successful women lawyers can build thriving practices
Your most important business development tool is right in front of you
A firm’s website is its single most influential business development platform – and they can often be taken for granted, writes Vinson & Elkins’ chief communications officer Allan Schoenberg
The language of dupes: when comparisons become deceptive
Remfry & Sagar lawyers Bisman Kaur and Aarti Aggarwal explain why dupe culture tests the resilience of trademark protection, the flexibility of comparative advertising and the credibility of marketing narratives