GCs need to develop a personal brand

General counsel are looking to develop their profiles to boost their role in corporate life.

Marek Uliasz

New research carried out by the Global Legal Post reveals that two in three general counsel see the development of personal brand as a key extension of their role in their companies. Whilst they enjoy the new enhanced status of general counsel, they are keen to  develop the tools to deal with the additional responsiblities of the job. This includes getting to grips with the business and becoming a key influencer. These themes will be discussed at the one day GC Futures Summit on 26 September in London. A number of free places are available for corporate counsel. If you would like further information, email benmartin@globalcitymedia.com.

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