Five tips for a dignified legal sell

Sales may be a dirty word for most lawyers, but, says consultant Adrian Dayton, business development is necessary to survive.
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A dignified legal sale is a must Sergey Nivens

In a blog, Mr Dayton says lawyers should adopt five simple techniques online and offline. The first is to skip small talk as most people are busy. Second, lawyers should stop talking about themselves and listen to the client. Next Mr Dayton says lawyers need to become consultants. His final two points are to stop aggressively trying to close the deal and keep setting appointments. Source: Jdsupra.com

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