Despite increasing regulatory scrutiny, brands need not fear sustainability marketing so long as it is unambiguous and rooted in fact, writes Hilma-Karoliina Markkanen | 10mos
Hilma-Karoliina Markkanen
Hilma-Karoliina Markkanen
Senior Associate, attorney Hilma-Karoliina Markkanen has many years of experience in IP and dispute resolution. In addition to fashion law, her practice covers in particular copyrights, trademarks, unfair com-petition, e-commerce, marketing and consumer law. She is a board member and the vice president of the Finnish Fashion Law Association.
- Firm:
- Castrén & Snellman
Fashion Law | 2yrs
Chapter: Finland
Fashion Law is a comparative guide providing answers and insight into the law around the business of fashion in 18 jurisdictions around the world. Our experts provide guidance on areas such as the effective legal protection of brands, the rules around e-commerce and marketing as well as how to navig...
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